Melanie Avraam

Melanie Avraam is the head of Customer Experience, with years of expertise in enhancing customer experiences and developing strategies that make the relationship between customers and the company meaningful. With her knowledge in service techniques, she ensures that the customer's interaction with the company is positive and meets their actual needs. Throughout her career, she has worked with large organizations, where she has implemented modern methods and introduced practices that improve communication and the experience of the modern customer. She believes that understanding people and their expectations is the only path for any organization aiming to provide quality services, thereby creating trust-based relationships that ultimately lead to Sustainable Development. With the motto "Humans serving Humans," she focuses on genuine service, striving to bring personal connection and understanding to the forefront of the customer experience. Believing in lifelong learning, she remains open to new ideas and practices that enhance the customer experience.